What we're going to do all day long!

Please arrive around 8:30am for a 9 o’clock start. Finish at 5:30 for a 6 o’clock wrap up with drinks to follow.


Organic Business Approach

  • Setting yourself up to succeed (how to get clients to let you do what you are bloody good at.)
  • Managing client expectations (no, the album never came with glossy pages)
  • In person meetings for the win (make friends not sales)
  • How to take enquiries to clients (the subtle art to hustle)  

Making Peace With Vulnerability

  • Getting people to relax (how to calm the fuck down)
  • Your values matter (shitty ones versus good ones)
  • Turning weakness into strengths (find better ways to do shit you hate)

Finding Your Style          

  • Three word challenge (defining you)
  • Tag line (your motto and ethos)
  • Develop your taste to define your style and find consistency (it’s ok not to eat everything)
  • Content creation (getting you out there)


  • How to edit like a legend
  • How to print like a champ (The Awards process)
  • How to never lose a file like lord
  • The importance of Albums and Prints



Live Shoot

  • Shooting techniques for couples 
  • Lighting Techniques - Natural and Flash
  • Couple interaction methods - Moment design and Anticipation

How Not To Die In The Industry  (Longevity)

  • Decide what you're going to be awesome at
  • Trying hard to not follow the crowd
  • Feel the fear and do it anyway

Practical business  (The fun stuff!)

  • The life changing magic of not giving a fuck
  • What's next after you've been in business for more than 5 years