Schedule

Organic Business Approach

• Creating a business that works for your life style
• Setting yourself up to succeed (how to get clients to let you do what you are bloody good at.)
• Managing client expectations (no, the album never came with glossy pages)
• In person meetings for the win (make friends not sales)
• How to take enquiries to clients (the subtle art to hustle)  

Making Peace With Vulnerability

• Getting people to relax (how to calm the fuck down)
• Your values matter (shitty ones versus good ones)
• Turning weakness into strengths (find better ways to do shit you hate)

Finding Your Style          

• Three word challenge (defining you)
• Tag line (your motto and ethos)
• Develop your taste to define your style and find consistency (it’s ok not to eat everything)

Workflow

• Award print breakdown
• How to never lose a file like lord
• File delivery
• The importance of Albums and Prints

Live Shoot

• Shooting techniques for couples 
• Lighting Techniques 
• Couple interaction methods - Moment design and Anticipation

How Not To Die In The Industry  (Longevity)

• Decide what you're going to be awesome at
• Trying hard to not follow the crowd
• Feel the fear and do it anyway
• Evolution and change
• The life changing magic of not giving a fuck

Practical business  (The fun stuff!)

• How to price your work
• Organisation Tips, CRM and how to not double book yourself ever
• Adult stuff like what insurances to get

Marketing

• Navigating the current landscape
• Where to invest time vs money

Game Day Shooting tips

• Gear guide
• What to use and when